SEO Best Practices and Tips - Google Webmaster Tools 2


By CatfishSEO
Part 2 of Ray \"Catfish\" Comstock speaking at OMS in San Diego of February 2008. Catfish discusses SEO best practices and specifically how to leverage data from Google Webmaster Tools for an ...

SEO Best Practices and Tips - Google Webmaster Tools

by CatfishSEO
Ray \"Catfish\" Comstock speaking at OMS in San Diego of February 2008, discusses SEO best practices and specifically how to leverage data from Google Webmaster Tools for an ongoing SEO campaign.

Free 4Q Customer Service Survey - Jonathan Levitt


by webmarketingtoday (6:40)
Why people are coming to your site? Here is a short description of 4Q, a free website survey solution which uses a direct approach regarding the comunication with the visitors in contrast with web analytics solutions. This service helps you to know more about visitors that come to your site using 4 simple questions (4Q):
1. How satisfied are you overall?
2. What are you here to do (with 6 choices)?
3. Were you able to complete your task?
4. If 'yes' what was strong about your experience? If was 'not' why?
Watch this video to find out how this service is working.
Related posts: Landing page: how to create a customer oriented landing page?
What to Test to Optimize Your Landing Pages?

The 'Mom Test' for Website Usability Testing with Matt Bailey


by webmarketingtoday (5:16)
A few words about the MOM TEST and how to use it to improve our website.

Split-Testing on Low Traffic Sites: Bryan Eisenberg

by webmarketingtoday (8:36)
A short video on testing with Bryan Eisenberg (San Francisco at e-Metrics Web Marketing Optimisation Summit). How to use variables to improve a web site? What kind of variables could we use? What are the elements with impact for my web site to test? Comparation between Taguchi method of experiments (the main assumptions: variables that make impact, interaction between variables) with full factorial for web testing. For how much time should I test my web site which is a low traffic site? This video includes a few words about hierarchy of optimisation: most persuasive (better product images, better product descriprions, better copy, videos), intuitive level (conficence building: point of action assurances)

Keyword Research - how it works?


by videosblue78
Here is an interesting and detailed video about keyword research and not only. How it works? A disscusion about good keywords and bad keywords, keyword rules. Where should I use the keywords on my web site? Enjoy!

Geotargeting for Multi-Country Sites with Adam Lasnik


by webmarketingtoday
A video about geotargeting for web sites with content in more than one language. A discussion about Geotargeting tool within Google webmaster tools. Solutions for content in different languages: top level domains, subdirectories, subdomains.