Web analytics and the online success - Eric T. Peterson

(38:51)

Being in Rotterdam at e.day 07, Eric T. Peterson holds an interesting conference about web analytics and its importance for online success. What are the main steps to follow in order to extract useful results from your data? Is web analytics easy? How to use web analytics to improve your marketing online revenue? How many companies have a web analytics strategy? Do you want to know in details what RAMP is (Resources, Analysis, Multivariate testing, Process)? Watch this video to find out some interesting answers and stories from web analytics industry.
Related posts: Measurement, Engagement and Attention with Eric T. Peterson
Website Optimizer, What Should I Test?
Web Analytics as a Career
Why analyse your website? - John Marshall