(3:39)
In this short and incomplete video, Bryan Eisenberg presents the levels of website optimization: functional level, accesible level, usable level, intuitive level and persuasive level. Which on of these is the most impactful and most difficult cu improve? At what level we should build confidence? A presentation full of web usability concepts.
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Related posts: Website optimizer, what should I test?
Optimizing ecommerce product images with Bryan Eisenberg (a post regarding the persuavive level)
SEO pyramid: levels of a SEO approach
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