What Is The Marketing Value of Blogs?

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Here is another interesting interview about blogging. In this video Ralph Wilson is talking with Amanda Wattlington about blogs in general and about how and why to include a blog in your marketing mix. One of the main advantages is the interaction of our costumers with our company and then the availability of a informal face of the brand. What are the needed steps to use blogging as a part of marketing mix is another interesant question. Watch this video to find out more. Read more ideas to improve your marketing blog.