Web analytics and the online success - Eric T. Peterson

(38:51)

Being in Rotterdam at e.day 07, Eric T. Peterson holds an interesting conference about web analytics and its importance for online success. What are the main steps to follow in order to extract useful results from your data? Is web analytics easy? How to use web analytics to improve your marketing online revenue? How many companies have a web analytics strategy? Do you want to know in details what RAMP is (Resources, Analysis, Multivariate testing, Process)? Watch this video to find out some interesting answers and stories from web analytics industry.
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Why measure how people interact with videos? A web analytics approach with Eric Peterson

(5:13)

Why to measure how people interact with your videos? What are the main indicators to measure? What is the level of engagement for people who watch videos? How change all your video the interaction with your visitors? Watch this video with Eric Peterson to find out.
Related post: Measurement, Engagement and Attention with Eric T. Peterson

Measurement, Engagement and Attention with Eric Peterson

by Jeremiah Owyang (12:22)

This is a greeeat video with Eric T. Peterson about visitors' engagement, measurement and attention. Why is so important to know all of these things about your visitors? A great interview about the website efficiency.
Related post: Why measure how people interact with videos? A web analytics approach with Eric Peterson