How to use your videos as a strategic tool?

This video contains some interesting and simple ideas about how to use a video to increase the web traffic on a web site. Use a demand or a call to action in your title, use key terms, localize your products or services here are only a few of these simple ideas. Then, there are answers to questions like:
- how to determine what keywords are appropriate for my video?
- how to write a great description for my video?
In addition, there are some ideas about how to track your marketing strategy.

SEO pyramid: levels of a SEO approach

What are the most important things to do when we are talking about SEO? Watch this short video to find out what are the basis of a great SEO strategy. Watch this video to understand how content accessibility, keywords, links and social networking can improve your online visibility. A discussion about the SEO pyramid.
Related content: Hierarchy of Optimization with Bryan Eisenberg
Content Categorization for SEO. Site architecture

Keyword research - steps, structure, links

This short and concise video presents you some interesting ideas on how to implement step by step a keyword research using elements as the site's structure, content categories, keyword demand, internal link architecture. Watch this clear and well structured approach on keyword research.

Related posts: Build a long-tail keyword research!
Keyword Research - how it works?

Ad Quality and Quality Score for beginners

(9:16)

Everybody discuss about AdWords in terms of Ad Quality, Quality Score, CPCs, but how many know what exactly is the relationship between all these parameters? Watch this recent great video (with exemples) from Google AdWords and you'll find the answer for:
What Quality Score is and how it affects your PPC and ad position (there is an easy to understand exemple with Tom and Mary :) )?
How affects keywords match your ad costs?
How important is the landing page (which have to have unic and useful content) in this equation?
How defines Google a high-quality ad in 3 words?
How to calculate an Ad position?
By what terms is the Quality Score determined?

Related posts: How to increase your AdWords Quality Score?
Improve your AdWords ClickThrough Rate

SEO for Beginners: keywords in URLs - J. Marshall second part

(3:37)

An interesting video for beginners about what should look the structure of an URL.

Related post: Keywords in a domain name and in title page

Keyword Research Basics - Part 3

by smallbizonlinecoach (7:11)

Keyword Research Basics - Part 2

by smallbizonlinecoach (8:54)

Keyword Research Basics - Part 1

by smallbizonlinecoach (9:33)
Learn how to make a keyword reseach step by step. An useful video for beginners.

Keyword Research - how it works?

by videosblue78

Here is an interesting and detailed video about keyword research and not only. How it works? A disscusion about good keywords and bad keywords, keyword rules. Where should I use the keywords on my web site? Enjoy!

Rethinking Search: Keyphrases & Long Tail - Avinash Kaushik

by webmarketingtoday

A great video on SEO from a web analyst point of view. Keywords or key phrases? What is the average number of keywords in a query? Long tail? How to choose appropriate keywords for my e-business? Search engine optimisation is a long term or short strategy? How to use the long tail theory for your web site (for organic and paid web traffic)?

Keyword Research: SEO Training Vancouver

3:14 min video by SEOVancouver

A short video about keyword research. How to choose appropriate keywords for your web site? Tips for keyword research. Keyword research tools: wordtracker, webceo, keyworddiscovery.

SEO tactics: commun mistakes, tools, keyword research, definition PART 1

9:00 min video by stephenlohse

A video with definitions, SEO tools: Alexa.com, Seochat.com/seo-tools, Wordtracker.com, googletrends.com, spyfu.com, keyword discovery, keyword research. A great video for the very beginners.

Build a long-tail keyword research!

7.15 min video by egyt

A great video (a very analytical one) about how to make a keyword research using the long tail concept.

How many keywords are used to search?

According to a study made by 1ere-position, there are 22% of visitors that use 1 word, 30% that use 2 words, 24% use 3 words, 15% use 4 words, 9% use 5 words and 8% of them use 6+ words.

Keyword research for beginners

Visitors can find all your pages via search engines and not only the home page.
We can use more than one keyword phrase to target for a web site.
Use different keyword related phrases.
How to use wordtracker?

Keyword research